White label software reseller

 White Label Software & Services You Can Resell And Make Money.

What is White Label Software? White Label Software is software that a company uses and brands it as its own software.  Most of the time, White Label Software is sold under the software as a Service (SaaS) model. In essence, the company using the software is “leasing” or “renting” the software under a monthly or annual subscription. There are many reasons companies use white labeled software products in this way.

White label software is provided unbranded to a reseller. The reseller adds their branding or simply removes the original branding and then sells access to the platform as if they developed it. Clients usually do not know that this is the case. However, inadequate procedures in protecting the white label can cause customers to become aware of the white label arrangement. In that case, end-clients will sometimes try to “go around” the reseller and access the software directly in hopes that they can purchase access for less.